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overcoming objections

Using Storytelling in Sales

Using Storytelling in Sales Using storytelling in sales creates a deeper level of trust, helps build rapport, and gives you a competitive advantage because it leads the prospect to a decision without sounding like a salesperson. Go to a Tony Robbins event, or any seminar, you’ll find the teacher spends 90% of the time storytelling […]

Overcoming Objections in Sales: “I’m not interested”

Overcoming Objections in Sales: “I’m not interested” Many of you who listen to The Truth About Sales podcast, know that I have my master practitioner license in neurolinguistic programming (NLP).  One of the fascinating things about this school of thought, is how it can be applied to not only sales but objection handling. If you […]

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